How do you read the Northlander each month? | |
Cover to cover | 46.6% |
I flip through it | 36.2% |
Just my favorite topics | 16.1% |
I toss it | 1.1% |
Which topics are your favorite? | |
Events | 15.4% |
Member Contributions | 13.2% |
Porsche Coverage | 11.6% |
The Mart | 10.1% |
From the Editor | 8.4% |
President | 8.0% |
Looking Back | 7.6% |
Membership | 6.9% |
Safety | 5.7% |
National Converage | 5.2% |
Advertisers | 4.7% |
Danielle Badler | 3.2% |
Which topics can you do without? | |
National Converage | 17.3% |
Looking Back | 16.7% |
Safety | 11.4% |
Danielle Badler | 10.1% |
From the Editor | 7.8% |
Advertisers | 7.5% |
Membership | 7.2% |
Porsche Coverage | 7.2% |
President | 5.6% |
The Mart | 4.6% |
Member Contributions | 3.3% |
Events | 1.3% |
Would you write an article for the Northlander? | |
No | 64.4% |
Yes | 35.6% |
What dollar amount is the Northlander worth to you each year? | |
$10 | 31.6% |
$20 | 31.0% |
$0 | 20.1% |
$30 | 14.4% |
$50 | 1.7% |
$40 | 1.1% |
We want to thank all of you that took the time to complete our 2017 survey. Your feedback really helps us understand where we need to focus our efforts. As some of you will remember, we last did a member survey in March of 2014. This year we repeated most of the topics so now we have some indication of the member preferences over time.
Before diving into the numbers, we should note that the survey results published in the March 2017 Northlander show only the first page of the survey. Both pages will be available in the April issue. Apologies for any confusion.
There were 116 of you that completed this year's survey. In 2014 we had 93 members complete the survey. We now have the ability to send emails to NCR members as opposed anyone that has registered at the web site so we sent the survey intiially to our list of 537 email addresses. Approximately 40 percent of you read the email and there was a 25 percent increase in completed responses.
You can peruse the numbers yourself at this link, and we will summarize them below:
When we compare these numbers to the responses in 2014 at this link, we can see that the majority of the responses to the questions are similar with one exception.
Changes make a difference.
What do we mean by changes. One of the frustrating facts of running a volunteer organization is that you must focus on only what you can control. A good example of what we can't control is represented by the responses to What limits your ability to attend events? (item 4 above). What we can control is using the resources available to the club to provide events that members will attend. The best example of this type of change is the 50 percent increase in interest in Rallies from 2014 to 2017. The other change is that the majority of you affirmed your support for NCR Events Emails. In 2014 this method wasn't mentioned; while in 2017, it was the top response for your primary source of event information.
Going forward, we will focus less on holding more events and more on improving the experience and execution of each event. One of our challenges is to find an effective means to leverage your willingness to help, so we will continue to emphasize communications to and from members. Beginning this month we will be replacing the first of the bi-weekly event notification emails with the First Friday update. The First Friday update will briefly describe the any changes in the club and the current month's activities.
Thanks again for taking the time and staying involved in your club.
How long have you been a PCA member? | |
Less than a year | 7 |
One to three years | 18 |
Four to ten years | 35 |
More than 10 years | 57 |
What is the primary benefit from your PCA membership? | |
Attend PCA Parade | 2 |
Attend North Country Banquet | 0 |
Receive Panorama and Northlander | 30 |
Attend Driving Events | 63 |
Attend Social Events | 9 |
Attend Technical Sessions | 7 |
Receive PCA Dealer Discount | 1 |
Other | 5 |
Are you a member of our Facebook group? | |
Yes | 32 |
No | 84 |
How many events did you attend last year? | |
Less than five | 78 |
Five to ten | 29 |
Eleven to fifteen | 8 |
More than fifteen | 1 |
How many events do you plan to attend this year? | |
Less than five | 63 |
Five to ten | 40 |
Eleven to fifteen | 12 |
More than fifteen | 1 |
Which events are you most likely to attend this year? | |
Annual Banquet | 24 |
Autocross | 35 |
Cars and Coffee | 35 |
Car Control Clinic | 23 |
Car Show | 50 |
Ice Cream Run | 30 |
Driver's Education | 65 |
Rally | 45 |
Social | 34 |
Tech Session | 49 |
What is your primary source for event information? | |
50 | |
2 | |
Northlander | 25 |
NCR-PCA.ORG | 29 |
Panorama | 4 |
PCA National Calendar | 0 |
Enter answer here | 4 |
Which of the following limits your ability to attend events? | |
Calendar Date | 32 |
Cost | 6 |
Day of Week | 9 |
Family Obligations | 42 |
Travel Distance | 45 |
Work Schedule | 29 |
Which events should be offered more? | |
Autocross | 8 |
Cars and Coffee | 26 |
Car Control Clinic | 6 |
Car Shows | 12 |
Drivers Education | 14 |
Ice Cream Run | 12 |
Rally | 19 |
Social | 11 |
Tech Session | 21 |
None, we have enough events | 39 |
Something else? | 10 |
What events can you provide assistance? | |
Annual Banquet | 5 |
Autocross | 13 |
Cars and Coffee | 12 |
Car Control Clinic | 7 |
Car Show | 18 |
Drivers Education | 29 |
Ice Cream Run | 10 |
Rally | 15 |
Social | 10 |
Tech Session | 8 |